Lead Story
Lead story
SEO vs. SEM: What is the difference?
What is the difference between SEM and SEO and why are these tactics effective in improving your SEO in the short and long term?
Increase your sales with social networks
Social Commerce is a useful tool, as it allows the use of different social platforms for connectivity and monetary benefits. Are you ready to optimize your different social platforms?
Round-up of our best Newsletter tools
Several applications and tools have been designed to help you with your newsletter campaigns. Each has its own characteristics, which one should you choose?

From TikTok to Reels
Although the Tiktok and Reels videos are found on two different content platforms, they work quite similarly, with a few exceptions.
Increase your online sales with social media
Social media is more than ever involved in business marketing strategies. Here's how to use your platforms to generate sales.
The Ultimate Recipe for LinkedIn Success
LinkedIn is an increasingly important platform. Here are the best practices to perform well on LinkedIn as a professional or as a business.
Master the art of hashtags to drive more traffic
Are hashtags really useful? Yes, but you have to know how to use them well. We've thought about the best practices for using hashtags.
Facebook Ads vs. Boosted posts: What’s best?
These are effective ways to reach large audiences, but which one should you prioritize for your business’ needs?
Understanding how the Instagram algorithm works
Instagram’s algorithm is constantly changing, depending on the huge amount of data it acquires every minute of every day.

Billy.Play
Billy.Play
Ad management
These days, it’s harder to stand out from the crowd, capture the attention of followers and differentiate yourself from the competition on social media. Instagram Stories are a great way to engage with your community.

Content
Strategy
Media buying
Billy.Play
